“The Bank Job” Reaches Over Two Million Game Plays; Projects Over London

The Bank Job is coming January 2nd to Channel 4, and the George Lamb hosted quiz show is gearing up with some interesting ways to expose the show.  First off, though, the online game hit a nice milestone.  The game which allows you to get on the show, which can be played by anyone in the world by clicking here, has reached over two million plays.  The online version has been played by over 110,000 people in the UK alone.  In fact, one woman from Scotland played a remarkable 500+ games in just one week.  That comes to playing for almost 26 hours across the week.  That’s dedication.  And that’s someone wanting to get on the show to win huge cash.

Channel 4 is trying to bring some more exposure to The Bank Job with a series of projections across London.  Throughout the city a projected “bank job” was pulled on several different buildings.  It features a vault being blown open with hundreds of thousands of pounds flying out before displaying the show’s motto, “Get Rich and Get Out,” followed by the show’s Twitter information.  With Christmas shoppers around everywhere it’s a smart idea and something very different.  I’ve not seen it done for a game show before.  Take a look below.