The sweeps period is over with a bit of a whimper rather than a bang to be honest, but I digress. The Winter Olympics didn’t help the genre much. Ratings are in for the most recent period and the shows that reaped the most benefits are Jeopardy! and Who Wants to be a Millionaire. Jeopardy!, the age old quiz show, finished at a 6.3 for the month of February. It’s down a tiny bit from last week, but overall the show saw year-to-year increase. It rose a big 9% from February 2009. Its sister show Wheel of Fortune finished at 7.4, flat from last week. It did go up 3% year to year, though. I bring this up because I can’t remember a time that didn’t involve Ken Jennings where the Jeopardy! ratings have been so close to Wheel. Good for them.
Who Wants to be a Millionaire has had a great season, seeing lots of gains over the past few months. Last week Millionaire stayed at a flat 2.6. However, again year to year, the show was up 8%. I know we’ve speculated on it before, but I have to think last summer’s ABC primetime revival helped a bit. There’s a lot of people who didn’t know the show still even existed, and having Meredith Viera and Regis Philbin there plugging the show constantly has to have done nothing but help. It’s my favorite, so I’m pretty happy to see it doing so well. Auditions for the 11th year of Millionaire will start in April, so keep checking back for info. Also don’t forget that Dancing With the Stars week is in two weeks.
The rest of the shows, for the most part, weren’t that bad. Compared to November 2009, since February 2009 ratings weren’t available due to the show not existing, Are You Smarter Than a Fifth Grader? had just a 6% drop to a 1.6. But compared to last week it was up one-tenth of a point so I’m sure they aren’t too upset. Family Feud shrank 7% year to year to a 1.4. But yet again, it’s up a tenth of a point. Deal or No Deal is by far the largest victim. Ratings from last year are down an ugly 35% to a 1.1. It’s pretty obvious why it’s not coming back to syndication. But will it come back to NBC like rumored? We’ll see soon.
We’ve gone over it before, but just to recap: NBC’s two hour debut of Minute to Win It underwhelmed a bit with a 2.8/5 at 7:00PM ET but a 4.0/7 at 8:00PM ET. The Amazing Race beat the show rather easily, especially. It’s sole benefit right now is that it’s cheap. Watch out for how much it goes down (or maybe up) due to word of mouth this Sunday, though. Given the large amount of promotion it had during the Olympics you’d figure it would start out a bit better. Other network reality shows are updated on the ratings page as well. Be sure to check it out.









